Service Offerings
Whether you’re looking for a long-term extension of your content marketing team or short-term help to bridge the gap during busy times, I’m available to help. Nearly two decades of experience working for well-known print publishers and digital marketing agencies allows me to quickly bring value to any organization. I’ve partnered with countless brands to deliver high-quality results — will yours be next?
Content Strategy
Would you start building the roof of a new house without first having constructed its foundation and walls? Of course not. The same is true for content creation — how do you know what you’re aiming for if you haven’t first established its foundation? First, let’s begin by:
- Defining your brand’s voice
- Examining your target demographic
- Creating core messages
- Conducting a content audit
- Brainstorming content ideas
- Building an editorial calendar
- Developing a style guide
Writing
Now that your strategy is in place, we have a clear direction for creating content to support your goals. Content creation comes in many formats, including:
- Brochures and sales collateral
- Newsletters (print or digital)
- Social media profiles and posts
- Articles/Advertorials
- Websites
- Blogs
- Press releases
- Resumes and cover letters
Editing and Proofreading
No matter how many times you look at something, it’s easy to gloss over an error — especially when it’s something you’ve written yourself. A second set of eyes offers a fresh perspective and ensures your presentations, marketing materials or other important documents are top-notch. I can help with:
- Editing
- Proofreading
- Creating checklists